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Career Development

How to make the most of LinkedIn
Brought to you by Air Canada, as part of the airline’s ongoing efforts to support travel agents.
The benefits of specializing
As we shift into our second decade of industry-wide Internet...
How to get the 80/20 rule right in your travel business
It’s likely you have heard of the 80/20 rule, also known as the Pareto Principle. It basically states that roughly 80%...
Why won't they book with me?
This is the question I am always asked when I’m talking about attracting clients. The next sentence is usually something...
E-mail marketing: The elephant in the room
Stop sending ads thinly disguised as travel deals & watch engagement soar.
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